Interior bus advertising maximizes exposure to bus passengers during their daily journeys. More than 3 million South Africans commute by bus every day, nationally.

Interior bus advertising is the ideal medium to communicate detailed messages and tactical campaigns since a captive audience (low tune-out factor) is being exposed to it for a long period of time.

High visibility bus advertisements (8 per bus) have been created to ensure that all passengers have clear visual access for the full duration of their bus journey. Only one brand features in one bus at any time, guaranteeing total dominance of the bus interior.

Short lead times are required for the production and application of interior bus advertising.